IPO Detail
Credo Brands
MAINBOARDNot investment advice. Read RHP before applying.
Overview
About the Company
Credo Brands Marketing (Mufti) is one of the largest homegrown brands in the mid-premium and premium casual men’s wear market in India.
New to IPO analysis? You may review our structured guides on how IPO allotment works and IPO subscription meaning to better understand demand and allocation mechanics.
Issue
IPO Issue Details
Issue Price
₹266 – ₹280
Face Value
₹2
Issue Size
549.78
Fresh Issue
0
Listing At
BSE, NSE
Lead Manager
ICICI Securities, DAM Capital
Registrar
Link Intime India Private Ltd
Lot Size
53
For category-wise quota breakdown such as QIB, HNI, and Retail allocation, refer to our IPO quota structure explanation.
Milestones
Timeline
If you are tracking GMP alongside subscription demand, see our grey market premium guide for a structured comparison framework.
Subscription
Live Subscription Details
Subscription Progress
Subscription data sourced from exchange updates. Values represent times subscribed (x).
Learn how subscription categories are allocated by reading our guide on QIB, HNI and Retail IPO quota structure.
If you are tracking GMP alongside subscription demand, see our grey market premium guide for a structured comparison framework.
Allotment Probability Calculator
SEBI-compliant allotment prediction based on live subscription data.
Chance of Allotment
5.0%
The Retail category is oversubscribed by 19.94x. Under SEBI rules, allotment is done via a draw of lots (lottery). Every successful applicant gets a maximum of 1 lot, regardless of how many lots they applied for.
GMP (Grey Market Premium)
GMP Overview
₹135
Updated —
+48.2% over issue price
GMP is unofficial and indicative only. It does not guarantee listing price or returns.
GMP is unofficial and indicative. To understand interpretation logic and limitations, read our IPO Grey Market Guide or begin with what IPO GMP means.
Trend
GMP Trend
No GMP data yet. Updates will appear once available.
Investment
Market Lot Details
Investors can bid in multiples of the lot size. Final investment depends on the cutoff price.
Allocation
Reservation Details
QIB
50
NII
15
RII
35
Employee
—
Issue Summary
Objectives of Issue
- 1.Achieve the benefits of listing the Equity Shares on the Stock Exchanges.
- 2.Carry out the Offer for Sale of Equity Shares by the Selling Shareholders.
Financials
Key Financial Metrics
EPS Pre IPO
17.82
EPS Post IPO
17.82
P/E Pre
15.71
P/E Post
15.71
ROCE
35.20%
Debt / Equity
0.09
PAT Margin
13.85%
Market Cap
1680
Financial figures sourced from official offer documents. Always verify with the RHP.
Ownership
Promoter Holdings
Pre Issue
66.60%
Post Issue
53.60%
Contacts
Company & Registrar Details
Company Address: Mufti House, 2 Aarey Colony, New Link Road, Oshiwara, Jogeshwari West, Mumbai - 400 102
Phone: +91-22-2678-7000
Email: investors@credo.in
Website: https://www.mufti.in
Registrar: Link Intime India Private Ltd
Registrar Phone: +91-22-4918-6270
Registrar Email: ipohelp@linkintime.co.in
Registrar Website: https://linkintime.co.in
Documents
Important Links
Performance
Listing Performance
Listing Exchange
BSE, NSE
Listing Price
₹282
Listing Gain
0.71%
Pre-Listing Prediction
Est. Gain: 48.21%|Actual Gain: 0.71%
Application
How to Apply
UPI Method (ASBA)
Log in to your broker's app or net banking, navigate to the IPO section, select this IPO, enter lot quantity, and authorise via UPI mandate. Funds are blocked, not debited, until allotment.
ASBA via Net Banking
Log in to your bank's net banking portal, go to the IPO / ASBA section, fill in the bid details, and submit. Your bank will block the required amount automatically.
Allotment & Refund
Allotment status is typically available within 6 days of the IPO close date. Refunds for unallotted bids are credited within 2 working days post allotment.
You may also review the complete IPO allotment process explanation to understand lottery mechanics and refund timelines.
Qualitative Factors
Strengths & Risks
Company Strengths
- 1.Strong brand recall for Mufti — one of India's most recognized men's casual and denim fashion brands.
- 2.Asset-light retail model with a mix of EBOs, MBOs, and e-commerce channels.
- 3.Consistent ROCE above 30% indicating efficient capital deployment.
Company Risks
- 1.Fashion retail is trend-sensitive; a wrong product bet can significantly impact revenue.
- 2.Competition from global fast-fashion brands (Zara, H&M) and domestic players.
- 3.Heavy reliance on third-party contract manufacturers for production.
Legal Disclaimer
Information is sourced from publicly available exchange filings and company offer documents. GMP is unofficial and indicative. IPOCraft does not provide investment advice.
Research Before You Apply